SDA rebrands
CONTACT fundraising event

Oct | Nov 2008

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CONTACT Crisis Line >

CONTACT’s volunteers give of themselves to listen, comfort and advise people of all ages dealing with issues as wide-ranging as domestic abuse, teen depression, and eating disorders. And like most non-profit organizations, CONTACT Crisis Line depends on others to give back, receiving most of its budget from private donors.

To keep the support coming, CONTACT called on SDA to put a fresh face on its largest annual fundraising event. Sponsored by American Airlines and featuring a performance by country superstar Sara Evans, the event’s promotional materials needed to deliver a striking visual complement worthy of its esteemed guests.

SDA provided a complete brand make-over for the evening, including the invitations, reply cards, raffle tickets, program brochure, and other pieces. Colors, fonts and textures combined to create a feel of rustic elegance, conveying the event’s Texas-inspired theme of “Blue Jeans and Baubles.”

© 2008 Simmons Design Associates, LLC. All rights reserved.